Mirriad #MIRI CEO Stephan Beringer discusses the group’s AI powered advertising technology and recent trading with Alan Green

Mirriad #MIRI CEO Stephan Beringer discusses the group’s AI powered advertising technology and recent trading with Novus Communications CEO Alan Green. Mirriad’s innovative advertising solution reaches consumers watching content, offering something new to the film and TV industry. Newly appointed CEO, Stephan Beringer, talks to Alan Green about their position within the advertising space, and […]

Forbes – How AI Technology Will Change The Way We Treat Advertising In 2020

by Ivan Guzenko CEO and Co-Founder of SmartyAds Inc, seeing the bright future of ad tech in a transparent, fair and unbiased AI-driven environment. Breaking news: Advertising — as we’ve known it — has died to clear the path for the new generation’s experiential advertising. What is the essence of human experience? It is hard to tell, […]

BBC News – Mirriad’s AI slips ads into empty spaces in online videos

Software company Mirriad has developed a way for adverts to be “inserted” into films and television shows streamed online. It uses artificial intelligence techniques to recognise objects in a scene and spot slots where branded goods and posters can be added without looking out of place. The aim is to ultimately tailor the product placements […]

New York Times – You See Pepsi, I See Coke: New Tricks for Product Placement

You See Pepsi, I See Coke: New Tricks for Product Placement …The streaming services have data on viewers’ spending habits and brand preferences, and they’re looking into new ways to use it. First came product placement. In exchange for a payment, whether in cash, supplies or services, a TV show or a film would prominently […]